'Newkia' formed to attract renegade Nokia employees, churn out Android hardware

It's been an eventful week for Windows Phone with Microsoft purchasing Nokia's hardware division. Many of the states welcomed the deal that went downward the other day, merely some are sceptical and believe it to exist a sign of how the platform is declining. This includes ex-Nokia employee Thomas Zilliacus, who's now executive chairman and founder of Mobile FutureWorks. His response to Nokia's sale? Newkia.

Zilliacus noted how Nokia enjoyed its term every bit the world's leader in mobile phones, to go goose egg more than than a small and insignificant brand today. Blaming Windows Phone, he goes into some detail nearly how the Lumia line of hardware have been superb and well-received, just complains about the operating system - lack of apps, no ecosystem. The usual comments. This is ignoring the fact Windows Telephone has snatched fifteen percent in Vietnam, as an example of growth.

"But consumers simply don't want the Windows OS because information technology lacks the ecosystem and at that place are not enough apps and services built for the platform that users find crucial today. There's also a full general image trouble where Microsoft isn't perceived as a sexy company. Developers think it's cooler to develop for Android and Apple iOS."

The final part is truthful, but Microsoft has been rebranding the entire company.

Previously spending 15 years of his life as a Nokia employee, including vii where he was Asia-Pacific CEO, Zilliacus left in 1993 simply remained as a regional consultant. His electric current investment company, Mobile FutureWorks include former Nokia's mobile phones CEO Jorma Nieminen and Ericsson'southward former CEO Sven-Christer Nilsson. At that place are some big names involved.

A cool fact in this study over at ZDNet is Zilliacus attempted to purchase out Nokia a year ago to steer the manufacturer to Android, but was unable to raise upper-case letter.

Looking ahead with Newkia

With the "new Nokia" formed and fix to go, Zilliacus knows Nokia employees who are nifty to develop for Android and who may wish to join the cause. It'southward reported he has already gathered a team of former Nokia employees and is hoping to take on more expertise across the board, from design to logistics and manufacturing.

Since Zilliacus and co. will wait to secure the feel of the current Nokia, Newkia plans for its inquiry and development (R&D) to be based out of Finland, with other divisions located in other well-known locations, including Silicon Valley. It's almost ironic in a sense for Nokia to be mocked for being the leading manufacturer for Windows Phone and dominating the marketplace, for Zilliacus to then create a startup for Android, which is aggressively dominated by Samsung.

That said, it has been done before, noting China's Xiaomi as an example. The company released its first mobile phone a year agone and today Xiaomi outsells Apple in Red china. So information technology can exist done in certain regions. Newkia volition exist targeting Asia, but how will the company perform in Europe or the US? That'due south yet to exist seen.

Nokia will continue doing what it does today with mapping and services, as well as NSN and other ventures. Microsoft will simply house the magic that has been backside the Lumia family of Windows Phones, securing the future of the production line, too as potentially bringing better integration, support and an overall experience to consumers. Good luck, Newkia. Microsoft will keep its Nokia as is with the growth it's experiencing in multiple regions.

Source: ZDNet

Another milestone

Minecraft Dungeons has surpassed 15 million players since launch

Minecraft Dungeons, the activity-RPG Minecraft spin-off from Mojang Studios and Double 11, has officially surpassed 15 one thousand thousand players since its release. To gloat, the Festival of Frost event kicks off today with limited-fourth dimension challenges, decorations, rewards, and more.

Heir-apparent's guide

Protect your Surface Pro with 1 of these great cases

You have a Surface Pro in your hands and you want to protect information technology. This roundup of cases compatible with Pro 4, Pro (2017), Pro six, Pro 7, and Pro 7 Plus covers rugged and stylish options so that you lot discover something you like.

Source: https://www.windowscentral.com/newkia-formed-attract-nokia-employees-android

Posted by: messerguill1987.blogspot.com

Share this post